The communication skills of pharmaceutical investment attractors must be good

Communication is an art, how to explore the agents' minds, conduct effective communication, convey product information to pharmaceutical agents, increase their confidence in products, and establish trust in businesses. In the process of communication, business etiquette must not be ignored. When appropriate, body language can also play a role that cannot be underestimated. Pharmaceutical investment promotion is also an independent economic model. It is an inevitable result of the rapid development of society and the social economic division of labor. For pharmaceutical marketing merchants, turning medicine into a product and embodying its value is the job of pharmaceutical investment professionals. So, what are the key factors for doing good medicine investment? In the investment promotion of pharmaceuticals, investment personnel are required to have good communication skills.

Telemarketing is the lowest cost method in marketing today. Pharmaceutical investment channels include: exhibitions, advertising, product launches, and direct access to agents. Each of these methods requires a lot of financial and material resources and manpower. Exhibitors will have to spend money on travel, booths, materials, and manpower; advertisements will cost a huge amount of advertising fees; product launches will have venues, and media will participate, so telemarketing is relatively low cost in marketing. The development of communication on behalf of the generations makes it possible to “keep an eye on the eyes and ears”. Utilizing the telephone as a tool for investment promotion will bring a lot of convenience to the work and save the manpower and financial resources of the marketing staff.

Negotiation is a game. It is a tug of war in one's heart. The pharmaceutical investment enterprise learns to empathize and considers issues in the other party's position. As far as pharmaceutical agents are concerned, they talk about the competitiveness of products, the prospect of development, and advertising. The support, etc., relieved his alertness step by step. He really felt that you were working for his welfare. When appropriate, he calculated an account for him so that he could see the hope and decide the agency determination. This also reflected The concept of “immediateness” creates a sense of urgency for the agents, such a good product, a good opportunity, and a shot at the time of the shot, and they will be snatched by others if they do not.

The manufacturing agreement is reflected in the thinking that you want to guide the agents. Let him say “yes” and let his thinking go along with the negotiation of the pharmaceutical investment enterprise. Turn the question mark into a period and turn the period into exclamation point. The purpose of manufacturing consent is to control the agent's thinking, agree with your point of view, a negotiation, your manufacturing agreement has been recognized by the agent, "instant negotiation" has played a role, the agent's problems have been solved, in very To a large extent, you complete the task of instantly transmitting information and being taken over by the other person.

Who is God in the way of medicine investment promotion? Our usual view is that consumers are God. This is no mistake. Consumers use money to buy our products and services. We use products and our services to obtain economic value. So consumers are God. They are God who buys products and services with money.

In the process of the game between investment personnel and pharmaceutical agents, the investment personnel give them the feeling of God through the service of the agents. The agents are taking the money to buy our products and selling them for us, so the investment personnel have the responsibility and obligation to The agents provide the best service and give them the feeling of "God." From this perspective, the agent is God. The purpose of pharmaceutical investment promotion companies is to win greater economic benefits. They are consumers and agents play an important role in the process of realizing our economic interests. From another point of view, it is they who help us make money, so our pharmaceutical merchants are also God, and we must have enough confidence in our products and work.