The medical device market in Asia accounts for only 15% of the total sales of the international medical device market. The Asian medical device industry and market will usher in a huge space for development. What kind of medical device products are developed and produced in Asian countries?

According to statistics released by the United Nations, the total population of Asian countries in 2013 accounted for about 60% of the total population of the world, but the medical device market in Asia only accounts for 15% of the total sales of the international medical device market. As the population of major countries ages, the Asian medical device industry and market will usher in a huge space for development. Then, for those Asian countries that are approaching the aging society in Europe and the United States, especially the countries of China, Japan and Korea, as well as Hong Kong and Taiwan regions of China and Singapore, and other countries and regions that have entered the aging stage, what kind of medical device products are developed and produced most? Have a market prospect? This is a major issue that the industry is very concerned about. Because it is about the future and destiny of the medical device industry. According to the relevant investigation, the author summarizes as follows:

Which products are suitable for the Asian medical device market?

1. "Zero defect" products

For implantable medical device products, especially for cardiac pacemakers, insulin pumps and implantable electrodes, the quality requirements must be absolutely reliable “zero defect products” because even 1% of these products The defect rate (such as short circuit of the electronic coil) can have fatal consequences. Popular electronic diagnostic equipment is also a "zero defect" product. For example, if the displayed number is not correct, the commonly used products such as blood glucose meter and sphygmomanometer will mislead the patient and lose the opportunity to go to the hospital and get timely treatment from the doctor.

2. Miniaturized medical devices

Today, medical treatments such as “interventional therapy” are becoming more and more popular, and the medical sector is increasingly calling for the miniaturization of medical devices. The maturity of digital technology has laid the foundation for the production of miniaturized electronic medical device products. The most famous example is the new electronic medical device such as the "swallowable capsule type digestive tract endoscope". For example, foreign manufacturers have developed a "bangle type multi-function electronic diagnostic instrument" that can be worn on the wrist in recent years. It can be used to measure many important life indexes such as blood sugar, Blood Pressure and heart rate. It is welcomed by the majority of elderly consumers.

3. Longevity battery

At present, many medical device products on the market use batteries as a power source, and most batteries have a problem that the power supply time is too short, so patients must frequently replace the batteries, which is very troublesome. In response to this problem, developed countries in Europe and the United States have developed long-life rechargeable battery products that have been used for up to 10 years, eliminating the need to change batteries frequently. The more encouraging news is that a European company has developed a “life heat source battery” that does not need to be recharged. It uses the heat emitted by the human body as energy and converts it into electrical energy for storage in the battery for medical devices. use. This new and positive battery is ideal for a variety of wearable medical device products, eliminating the need for consumers to frequently replace the battery.

4. Performance upgrade products

At present, there are room for upgrading many medical device products on the market. For example, B-ultrasound is one of the commonly used diagnostic instruments in primary hospitals or clinics. According to Western researchers, it takes only a small amount of money to install a chip in the B-mode machine, and the patient's internal diagnosis results in the B-room can be wirelessly transmitted to the attending doctor's office via WIFI (or the LAN in the hospital). On the computer display, so that the doctor can understand the specific condition of the patient in the first time, and make a diagnosis early. This can save doctors time. Existing implantable electronic medical device products such as electronic cochlear implants also have room for improvement. For example, upgrading the electronic cochlear circuit can provide a better hearing range for deaf patients. Upgrades such as electronic hearing aids, such as electronic hearing aids, can be upgraded to provide more functionality and greatly improve the quality of life of patients.

In short, the above-mentioned new medical device products will become the most welcome new products for hospitals and patients in Asia, and their market development potential is enormous.

Forecast: Prospects for the development of China's medical machinery industry

First, the industry's development will still maintain a high growth rate. As a multidisciplinary industry, medical devices are expanding their industry, which will bring new market segments. The advent of the ageing population and the increase in spending power will further stimulate market demand, leading to a higher growth rate of the industry. Compared with developed countries, the ratio of Chinese medicines and equipment is still high, and the space for equipment growth is still large.

Second, the market concentration is constantly improving. Due to the increasingly perfect industry regulations and stricter supervision, the bidding of various provinces has been continuously started, and competition in the domestic and foreign markets has intensified, eventually eliminating a batch of products.

Third, domestic medical equipment will occupy a higher market share. Under the background of the country's top-down support for domestic medical equipment and the opening of green innovation channels, domestic medical equipment will have more voice in the future public hospital procurement and market. The concept of “domestic” is expected to include several factors such as the production location in China, the high proportion of domestic investment, and the procurement of raw materials based on domestic factors.

Fourth, the price reduction of high-value consumables will become the mainstream. At present, there are 10 provinces and cities in China that have unified bidding for high-value consumables, and price cuts have gradually become mainstream from top to bottom. In particular, the National Health and Family Planning Commission promoted the “Ningbo Rules” for consumables bidding nationwide. Once this promotion is fully promoted, it will have a huge impact on the profit growth of a large number of enterprises.

Fifth, the Internet will become an important sales channel for medical devices. The advent of the mobile Internet era will allow more home medical devices to be sold through the Internet, and the proportion of e-commerce channel sales will continue to increase, but the profit margin of e-commerce channels is still difficult to obtain effective protection in the near future.

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