The competition in the medical device market is very intense. In particular, domestically produced high-end equipment is not as good as technology, and its research and development capabilities are low, far less than those of foreign big names. Therefore, domestic medical device production is mostly concentrated in those areas where there is not much technical content and has developed for a long time. Most of the agencies and marketers that have spawned this are also concentrated in these places. However, the capacity of the market is so large, the wolf is more meaty, and more and more porridge will inevitably lead to cruel killing. If you want to rush out of a bloody path among many people, you don't need some tricks, and you don't want some strategies to be innocent. These strategies include many aspects. Company positioning, image, publicity; product development, improvement, sales, after-sales, etc. are all places to work hard. Today, we only talk about one aspect: it involves product pricing, which can be said to be a vital part of the product sales strategy. Then we must grasp one point of this pricing principle: low prices will die, and medium and high are trends. In real life, we can intuitively see many vivid cases, the sales of high-priced products are getting bigger and bigger, and the low-priced products are dying out. For example, BMW, Mercedes-Benz, Land Rover, Porsche are very expensive, and more people are opening. Changhe, Xiali, Jetta, Santana are cheap, and fewer people are open; Yibao, Nongfu Spring, Baisui Mountain drinking water The price is higher, the market sales are getting better and better, Uniform, Master Kong, Wahaha pure drinking water is very cheap, the visibility on the market is getting lower and lower; Apple, Samsung's mobile phone is very expensive, more and more people use, Nokia, Motorola The phone is very cheap, and there are fewer and fewer people... Looking at the above phenomenon, it is by no means an accident, but a necessity. We can analyze and study from the perspective of economic development rules, marketing theories and consumption trends. 1. Analysis of the law of economic development: Analysis and interpretation of China's per capita GDP data from 2008 to 2013: When per capita GDP reaches about 3,000 US dollars, housing, tourism, cultural consumption and automobiles are hot spots for investment. From this point, we can easily understand from an economic perspective. Why is the housing market still hot because of the skyrocketing housing prices after 2008? Why, after 2008, China's automobile production and sales quickly entered the world's top. Because the economy has developed to this stage, housing, tourism, and automobiles have become hot spots for people to consume. With per capita GDP reaching more than 4,000 US dollars, high-end fashion brand stores, luxury goods, and art monopoly are popular, and education will become the focus of attention; therefore, China has become the world's second largest luxury jewelry consumer in 2013. Health and health will be the growth point of consumption when the per capita GDP reaches about 5,000 US dollars. Per capita GDP reached more than 6,000 US dollars, entering the country in the leisure time. In 2013, China’s per capita GDP exceeded $6,700, meaning that the national lifestyle will gradually shift to a casual lifestyle. Leisure refers to an amateur life in which the body and mind are adjusted and relaxed in various "playing" ways during non-labor and non-working hours to achieve the purpose of life health care, physical recovery, and physical and mental pleasure. It is not difficult to understand why the Apple mobile phone is still very expensive and still sells very well. The scenic spot tickets are very expensive. Why are the holidays still bursting? Why are the Land Rover cars expensive? Why are they still not getting the money? Because they become people in the amateur A lifestyle of time, holidays, shopping, entertainment, and leisure. We are very clear that the premise of this leisure lifestyle is: clothing: from wearing warm to wearing, wearing fashion, wearing personality, food: from eating to eating, eating healthy, living: from ordinary residence to large apartment , villas and tourist home upgrades, OK: the popularity of cars and the consumption boom of high-end cars. These changes mean that price is no longer the primary consideration for people's shopping, which means that people's consumption is upgraded from basic demand to high-end demand for fashion, personality, entertainment, leisure and health, which means that the price is slightly higher. Will sell big sale. This is determined by the laws of economic development. Hydrocolloid Foam Dressing,Hydrocolloid Dressing Foam,Hydrocolloids Hydrogels Foam Dressings,Film Hydrocolloids Hydrogels Foam Dressings Roosin Medical Co.,Ltd , https://www.roosinmedical.com